Module 01 · Portfolio Command · 01C

Market Comparisons

How do positions differ by country without mixing currencies?

Try this
  1. 1Pick UAE and Saudi Arabia in the compare selector
  2. 2Read the dimensionless index and local-currency VAT panels side by side
  3. Expected: Both markets compare on SPI (unitless). AED and SAR prices are never converted or summed.
Small multiples · dimensionless SPI per brand, 12 weeks

Five-country view

UAEAED
VAT 5% · 3 brands
Saudi ArabiaSAR
VAT 15% · 3 brands
KuwaitKWD
VAT 0% · 3 brands
QatarQAR
VAT 0% · 1 brands
BahrainBHD
VAT 10% · 1 brands
Aurelia BeautyHaven & ThreadStackHouse Kitchen
Compare
vs
Country-specific competitor set · AED only

UAE

AED
Benchmark (within-market)SPIAPICoverage
Aurelia Beauty103.2103.4100%
Haven & Thread97.797.791%
StackHouse Kitchen101.8101.695%
VAT display (example SKU, local currency)
Ticket incl. VAT
AED 89.00
VAT 5%
4.24
Ex-VAT
84.76
Midnight Peony Fine Fragrance Mist 236ml · معطر الجسم فاوانيا منتصف الليل 236 مل
Rivals: Velvet Orchard, Lumière Botanica, Saffron & Sage, Petal Theory, Nimbus Bath Co., Amberline
Country-specific competitor set · SAR only

Saudi Arabia

SAR
Benchmark (within-market)SPIAPICoverage
Aurelia Beauty103.2103.294%
Haven & Thread98.298.193%
StackHouse Kitchen101.5101.493%
VAT display (example SKU, local currency)
Ticket incl. VAT
SAR 85.57
VAT 15%
11.16
Ex-VAT
74.41
Midnight Peony Fine Fragrance Mist 236ml · معطر الجسم فاوانيا منتصف الليل 236 مل
Rivals: Velvet Orchard, Lumière Botanica, Saffron & Sage, Petal Theory, Nimbus Bath Co., Amberline
Benchmark heatmap · category SPI per market

Where each market sits vs local rivals

CategoryUAESaudi ArabiaKuwaitQatarBahrain
Beauty · Body mist / splash
102.1
100.2
100.9
Beauty · Body lotion
103.9
103.5
105.4
Beauty · Shower gel
98.0
101.3
98.9
Beauty · Large candles
108.1
107.7
106.8
Beauty · Tumbler candles
99.1
99.4
99.4
Beauty · Liquid soap
107.7
107.1
109.5
Apparel · Men's denim & pants
98.3
98.1
97.4
Apparel · Women's denim & pants
96.1
96.4
95.8
Apparel · Shorts
103.7
103.4
102.1
Apparel · Shirts
92.6
94.7
95.2
Apparel · Polos
90.6
91.2
92.9
Apparel · Sweatshirts
99.6
102.1
101.5
Apparel · Dresses
99.0
99.2
99.7
Apparel · Accessories
100.3
99.9
98.2
Apparel · Underwear
99.3
98.5
97.4
Food · Cheeseburgers
106.0
102.3
102.7
102.1
103.9
Food · Doubles
103.1
107.1
102.4
103.0
105.4
Food · Chicken
101.5
104.1
103.4
100.6
100.3
Food · Fries
107.7
104.8
106.8
106.1
108.4
Food · Loaded fries
99.9
99.2
101.4
99.6
98.2
Food · Soda
93.3
93.1
94.7
95.1
95.5
Food · Combos
101.1
99.6
99.9
100.2
102.7

Never converted: AED, SAR, KWD, QAR and BHD prices stay within their country. Only unitless indices are compared across markets.

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